Boubacar Djiba, is among Africa’s music industry’s prolific change agents with over 15 years’ of experience in the music industry in Senegal. He is an entrepreneur who evolves in the creative industry, technology, and communication sector. He is a consultant, music producer, designer and sound engineer passionate about the change and development of Africa through his youth. Connected in the global creative industry, he discovers and develops talents through his label Vazy Music.
In Jan 2024, Boubacar launched the first instant AI mastering platform in Africa, Senmixmaster after years of research. Senmixmaster is the first AI technological start-up evolving in cultural and creative industries in Senegal, more precisely in music and audio content. Senmixmaster uses AI and reinforcement learning, its engine works like a real engineer, making original decisions as the mastering progresses by tweaking the music to remove technical errors while applying necessary enhancements or anything preventing a great music listening experience.
Eager to build a strong creative ecosystem, Boubacar is a sure bet for the development of the creative industries in Africa with the use of technology.
Boubacar Djiba
Marieme is a host, actress, and singer-songwriter who is never short on ideas. She first made an impression as a VJ on Musique Plus and as the host of 3 filles célibataires on VRAK. Since then, her energy and boundless creativity have propelled her into numerous hosting roles, including Tout inclus (ICI Télé), Le cœur sur le flow (La Fabrique Culturelle), De par chez nous (Unis TV), and Ma première place des arts (MATV). On radio, her voice has resonated on Dutrizac 6@9 (QUB Radio) and La route des 20 (ICI Première).
A committed artist and advocate for diversity and inclusion, Marieme founded Les nouveaux modèles in 2018, an inspiring initiative connecting cultural community figures with elementary and high school students. As a producer at St-Laurent TV, she has contributed to series such as Bon matin Chuck and Les mal-aimants.
With her album Mario, Marieme makes a powerful return with an introspective and unapologetic project blending pop, hip-hop, and R&B, where she embraces her identity and champions a collective awakening for a more inclusive Quebec. Whether in front of the camera or behind the scenes, Marieme embodies energy, passion, and commitment.
Issa is a dynamic digital marketing expert with over a decade of experience in crafting innovative campaigns that drive brand growth and engagement. With a unique ability to blend creativity and strategy, he has spent the last four years producing compelling social media content for businesses, helping them connect with their audiences through impactful storytelling and cutting-edge technologies.
A true polymath, Issa leverages his expertise in AI tools to conceptualize ideas through storyboards, pitch decks, and concept trailers. His ability to seamlessly integrate AI into his creative process has earned him recognition as a catalyst for modern marketing solutions.
As a proud neurodivergent creator and ENFP, Issa thrives on inspiring others and breaking conventional limits in marketing and storytelling. He is passionate about using his platform to amplify underrepresented voices, particularly within African and diasporic communities.
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