Boubacar Djiba, is among Africa’s music industry’s prolific change agents with over 15 years’ of experience in the music industry in Senegal. He is an entrepreneur who evolves in the creative industry, technology, and communication sector. He is a consultant, music producer, designer and sound engineer passionate about the change and development of Africa through his youth. Connected in the global creative industry, he discovers and develops talents through his label Vazy Music.
In Jan 2024, Boubacar launched the first instant AI mastering platform in Africa, Senmixmaster after years of research. Senmixmaster is the first AI technological start-up evolving in cultural and creative industries in Senegal, more precisely in music and audio content. Senmixmaster uses AI and reinforcement learning, its engine works like a real engineer, making original decisions as the mastering progresses by tweaking the music to remove technical errors while applying necessary enhancements or anything preventing a great music listening experience.
Eager to build a strong creative ecosystem, Boubacar is a sure bet for the development of the creative industries in Africa with the use of technology.
Boubacar Djiba
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Passionate about music and technology, Youri Dominique has been evolving at the intersection of these two worlds for over two decades. First recognized as a member of the Rainmen duo, who left their mark on the Quebec hip-hop scene with the 1998 album Armageddon, he then turned his career towards change management and artificial intelligence.
His expertise has led him to support organizations in a variety of sectors -culture, pharmaceuticals, manufacturing, utilities, agrifood, transportation, retail- in helping them integrate AI into their processes. He has also carried out AI strategic intelligence mandates for key players in the music industry, such as ADISQ and AMUQ.
In 2020, he founded HITstory, a platform dedicated to connecting and discovering artists. Today, with his partner GeniusXR, he is working on DJ Pool.club and the integration of HITstory into UVRSE, an app that will use AI to optimize music matching and recommendations. This project aims to open up new opportunities for creators and promote fairer access to music.
Committed to innovation, Youri's main aim is to build concrete solutions to support artists and professionals in an ever-changing landscape.
Tai is a rising star in Francophone comedy. First gaining recognition through the Instagram Live show Occupation Hood, he has since made a name for himself on stage and across social media. With his unique style and viral catchphrases like "Madame Rékilé", Tai captivates a wide audience.<br>He made his stage debut at L’Olympia de Montréal in 2021 and continues to draw large crowds across Quebec and the Francophone world.<br>
Martine St-Victor is a communications strategist and the General Manager of Edelman in Montréal, one of its 60 offices worldwide, making it the world's most important communication firm.
Martine is a monthly columnist at the Montreal Gazette and La Presse and can be seen and heard regularly on Radio-Canada television and radio. During federal and provincial elections, Martine analyzes political communication on CTV News.
Martine is a Trustee on various Boards, a founding member of the Black Opportunity Fund, and Vice-Chair of the Québec section of IWF (International Women’s Forum).
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