Boubacar Djiba, is among Africa’s music industry’s prolific change agents with over 15 years’ of experience in the music industry in Senegal. He is an entrepreneur who evolves in the creative industry, technology, and communication sector. He is a consultant, music producer, designer and sound engineer passionate about the change and development of Africa through his youth. Connected in the global creative industry, he discovers and develops talents through his label Vazy Music.

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In Jan 2024, Boubacar launched the first instant AI mastering platform in Africa, Senmixmaster after years of research. Senmixmaster is the first AI technological start-up evolving in cultural and creative industries in Senegal, more precisely in music and audio content. Senmixmaster uses AI and reinforcement learning, its engine works like a real engineer, making original decisions as the mastering progresses by tweaking the music to remove technical errors while applying necessary enhancements or anything preventing a great music listening experience.

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Eager to build a strong creative ecosystem, Boubacar is a sure bet for the development of the creative industries in Africa with the use of technology.

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Nicole Antoine is a dynamic force in experiential marketing and brand strategy, with over a decade of experience working with more than 40 top-tier companies. As a co-founder and CEO of BLAXPO and Four Brown Girls, Nicole has created platforms that amplify underrepresented voices and foster authentic human connections. Recognized in Forbes, The Social, Globe & Mail, CBC, and named Bay Street Bull’s Woman of the Year, she’s a trailblazer in the industry, balancing corporate success with community impact.

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Her journey spans from managing Black-centric community centers to leading marketing for a national sneaker company. Nicole’s expertise in customer service, strategy, and management shines through in every role she’s taken on. Now, as the Managing Partner of N/A & Co, she continues to elevate brands by crafting meaningful, innovative experiences that not only engage but also drive change.

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Currently pursuing her EMBA at McGill HEC, Nicole's passion for marketing, human connection, and storytelling is stronger than ever, and she’s committed to ensuring her clients stand out while making an impact.

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Manuel Sainsily is a TEDx speaker and XR instructor at McGill University and the University of Massachusetts in Boston. Born in Guadeloupe and now a Canadian citizen based in Montreal, where he earned his Master’s degree in Engineering Science, he is a trilingual speaker, designer, and educator with over fifteen years of experience advocating for the responsible use and understanding of artificial intelligence.<br><br>From publishing an AI ethics course with MasterClass to speaking at global conferences on technology, film, and video games, Manuel has been recognized by NVIDIA, Mozilla Rise25, and SkillShare for his contributions to the field. He has also collaborated with Meta, OpenAI, and VIFFest to produce art exhibitions, amplifying discussions on cultural preservation and emerging technologies such as Spatial Computing, AI, real-time 3D, Haptics, and Brain-Computer Interfaces through powerful talks and meticulously curated events.